ERM has helped to develop a carbon offset calculator for BP and the London Olympics 2012 in addition to calculating the carbon footprint of some of the UK’s leading athletes.
ERM is playing its part in supporting carbon neutral travel to and from the 2012 Olympics following a high profile project for BP’s not-for-profit carbon offsetting scheme BP Target Neutral*.
We have worked with BP to develop the Olympics’ Spectators journey emissions calculator for BP Target Neutral. This work is part of BP’s Olympic 2012 sponsorship.
The calculator aims to create awareness of the environmental impact of journeys, and invites ticketholders to sign up to have their travel carbon footprint offset at no cost to themselves. You can access the calculator at: http://www.bptargetneutral.com
BP through this calculator also aims to set a new World Record for the largest number of people offsetting their travel carbon to a single event. The London Organising Committee of the Olympic and Paralympic Games (LOCOG) emailed all ticketholders in October with a personal invitation to participate in the world record attempt.
As a whole, it is estimated that spectator carbon emissions from travel at London 2012 will amount to 400,000 tonnes of carbon dioxide – the equivalent of taking nearly 86,000 cars off the road or nearly 35,000 flights from London to Sydney.
Peter Mather, BP’s Head of Country, UK, added: ‘We want to encourage people to play their part in tackling the impact of climate change and through collective action, individuals can work together to make a real difference to the environment as they seek to reduce their carbon footprint and offset what is left.”
In providing on-going support to the scheme ERM continues to quantify quarterly emissions from some outstanding BP sponsored British Olympic and Paralympic athletes. This includes Jessica Ennis, Lizzie Armitstead, Richard Whitehead, Shelly Woods, Stef Reid and William Sharman. All of who are working hard to reduce their carbon footprint and sharing their experiences via their own websites, online media, and the BP website.
- *BP Target Neutral was set up in 2006 as part of BP’s broader commitment to practical sustainability. It is a not-for-profit carbon management program, which encourages consumers to reduce, replace and neutralise their carbon emissions from transport. BP covers Target Neutral’s operating costs.
- Find out more here http://www.bptargetneutral.com/
- Watch the BP video about the scheme at and watch the BP You Tube Ad on the topic here http://www.youtube.com/watch?v=bTQ-9pkb-Bo&feature=relmfu